Point of View


Boldly Go Where No Arts Organization Has Gone Before
May 18, 2010, 12:59 am
Filed under: At the Center

The Adrienne Arsht Center is extending a helping hand to South Florida nonprofit arts organizations by hosting a one-day seminar designed to help such groups stay viable and creative in our uncertain economy. Co-presented by the John S. and James L. Knight Foundation, the seminar – BOLDLY GO: Raising Funds, Building Audiences, Leveraging Resources in the New Era of Non-Profit Arts – will feature advice from some of the nation’s top fundraising and marketing experts, as well as community conversations about attracting financial support and audiences in Miami.


Boldly Go will take place from 9 a.m. to 4 p.m. on May 18 at the Adrienne Arsht Center’s John S. and James L. Knight Concert Hall. The seminar is open to South Florida nonprofit arts professionals. Registration is $20, which includes lunch and a closing networking reception. Space is limited and reservations will be accepted on a first-come, first-served basis with payment. 

Margo Lion, a Tony-winning Broadway producer who co-chairs the President’s Committee on the Arts and Humanities, will lead participants into a day of learning and strategic planning with her keynote address. Lion has made a career of bold moves as producer of Jelly’s Last JamHairspray and Angels in America: Millennium Approaches and Perestroika, among other plays and musicals. Her productions have won 20 Tony Awards and a Pulitzer Prize.

Also leading sessions that day: 

  • Richard Mintz, vice president of strategy at Blue State Digital, the technology firm that helped create Obama’s 2008 Presidential viral marketing campaign, which changed the nature of political fundraising. Mintz’s topic is Digital Development: Online Tools for Fundraising & Constituency-Building.
  • Neill Archer Roan, leader of The Roan Group, a strategy consulting firm that specializes in brand, loyalty and organizational development with a specialty practice in arts and entertainment. Roan will speak on The Power of Storytelling: Turning Your Audience into Word-of-Mouth Champions.
  • Dennis Scholl, Vice President/Arts and the Miami program director for the John S. and James L. Knight Foundation, where he is responsible for the foundation’s initiatives in South Florida, including the Knight Arts Challenge. Scholl will share the latest results from a Gallup study on Miami residents and moderate a community conversation called This is Miami.
  • University of Miami President Donna Shalala, who served for eight years as Secretary of Health and Human Services under President Bill Clinton, will join Sergio Gonzalez, UM’s senior vice president for university advancement and external affairs. In their joint session, Building Momentum in Miami: Attracting Dollars and Donors in South Florida, the two will talk about the tactics behind UM’s record-breakingMomentum campaign, which surpassed expectations and set a state record by raising $1.4 million in four years.For more information, please email boldlygo@arshtcenter.org or call 786-468-2254.

To register online, please visit http://www.arshtcenter.org/tickets/calendar/view.aspx?id=8201&pid=8200

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